“If you weren’t among the bunch that attended The African Grammy Nominee Brunch, are you even notable?”
The party held Saturday, February 3rd, in Beverly Hills, California, was to honor African Nominees for the 66th Grammy Awards.
The brunch hosted by Grow, Unite, Build, Africa (GUBA) Enterprise in collaboration with Rolling Stone for its second year gives a brand new reason to celebrate.
GUBA is a non-profit that supports Ghanaian-based businesses in the UK that prides itself on advancing the African diaspora with platforms such as the GUBA Trade Expo or GUBA Careers.
Founder Lady Dentaa Amoateng MBE has created a platform for African creatives to thrive within UK and American media spaces.
As an experienced Director with a background in marketing and digital media, Lady Amoateng has successfully utilized and commemorated the ever-growing influence of the African diaspora.
While this isn’t the first year this event has occurred, this was the Grammy’s first year with a new category, “Best African Performance.” This massive win opens unimaginable doors for the future of African media within mainstream American content.
In the spirit of celebration, the Brunch appeared lively in anticipation of the following day’s award ceremony.
According to Rolling Stone, it began with a choreographed performance from dance group AfroMekah and proceeded with the Guests of Honor from The Recording Academy, CEO Harvey Mason Jr, and President Panos A Panay attended with the musical stylings of DJ Fredy Muks.
This event calls for celebrating African superstars being recognized on the biggest night in music.
With attendees like Adesope Olajide, Kojo Anime, Irene Agbontaen, and Myx Quest, the brunch contained a variety of creatives from the African diaspora.
The African Nominee Brunch provides a broad range of opportunities to network and expand horizons within the industry.
Written by: Princess McKey